Type of cuisine: mochi
Last visit: December 2023
My rating: 10/10
Address: 29 Hashimotocho, Nara, 630-8217, Japan
Price: €/€€€€€
Nakatanidou is a must-visit destination in Nara, Japan, renowned for its freshly made mochi, a traditional Japanese rice cake.
This small shop, located near Nara Park, offers a delightful and immersive experience for both locals and tourists alike. What makes Nakatanidou truly stand out is not just the quality of its mochi, but the mesmerizing mochi-pounding demonstration that takes place right in front of the shop.
The place is easy to identify: it is the one surrounded by a small crowd intent on taking photos with their cell phones, while a zealous employee compresses it to prevent some customers from being overwhelmed by the traffic before having consumed.
The process of making mochi, called "mochitsuki," involves pounding steamed glutinous rice into a sticky, smooth dough. At Nakatanidou, this age-old tradition is turned into an almost theatrical performance. Using large wooden mallets, the staff work in perfect sync to pound the rice dough in rapid succession, with a skill and speed that is astonishing. This display draws crowds who are captivated by the precise coordination and the effort that goes into making each piece of mochi. What’s even more impressive is that Nakatanidou holds a Guinness World Record for its mochi-pounding speed.
Beyond the performance, the mochi itself is a culinary delight. Nakatanidou is particularly famous for its yomogi mochi, a variation flavored with Japanese mugwort, which gives the treat a subtle earthy and herbal taste. Inside, the mochi is filled with smooth and sweet red bean paste (anko), providing a perfect balance between the chewy outer layer and the creamy filling. The freshness of the mochi is unmatched — it's made in small batches throughout the day, ensuring that customers always receive a soft, warm, and incredibly flavorful snack.
The texture of the mochi is one of the highlights of this experience. Mochi from Nakatanidou is pillowy and soft, but also pleasantly stretchy, making it a delight to bite into. The red bean paste, often a staple in many Japanese confections, is not overly sweet, allowing the natural flavors of both the mochi and the filling to shine through. Combined with the slight bitterness of the yomogi, this creates a complex yet comforting flavor profile.
Eating fresh mochi, just made, is an extraordinary experience for a food enthusiast; Nakatanidou mochi do not fall into the trap of overdoing it with sugar and at Nakatanidou they excel in the all-Japanese virtue of finding the perfect balance between sweet and salty; the texture of the freshly made mochi, in the mouth, is persuasive: it is soft without being rubbery, stringy, deliquescent. Even the temperature is particular: the mochi is not cooked, but even on a cold winter day it is vaguely warm (I assume this is due to the stresses received by the dough during processing, no less than those suffered by a man during an entire Sunday spent at Ikea with his partner), which contributes to the sensorial experience, making eating it on the spot even more indispensable.
In terms of ambiance, Nakatanidou itself is a modest, no-frills shop, with the focus squarely on the mochi-making process and the product. There's limited seating, but many visitors prefer to enjoy their mochi standing outside, savoring the treat while taking in the vibrant atmosphere of the area. The shop is situated conveniently close to Nara Park, where visitors can feed the friendly deer and explore the surrounding temples, making Nakatanidou a perfect stop during a day of sightseeing.
Prices at Nakatanidou are incredibly reasonable, especially given the quality and the experience. For just a few hundred yen, you can enjoy a fresh mochi that is leagues above what you might find elsewhere in Japan.
Overall, Nakatanidou offers more than just a snack — it provides an authentic and memorable cultural experience. Whether you're a fan of Japanese sweets or simply curious about traditional food-making practices, a visit to Nakatanidou should be high on your list when in Nara. The combination of performance, tradition, and taste makes it a highlight of any trip to this historic city.
